Photos: Vlisco Continues Its Successful Women�s Month Campaign
International Women’s Day, on 8 March, celebrates women around the world. The success of Vlisco Women’s Month in previous years motivated the brand to continue the celebration of inspiring women of West and Central Africa during the whole month of March. This year’s theme is LIVE THE DREAM, a tribute to women who have the courage to turn their dreams into reality, despite the challenges they face in their daily lives.
Barbara Kanam, Vlisco Women’s Month’s campaign face
The face of this year’s campaign is award-winning Congolese singer-songwriter Barbara Kanam, who had the conviction to turn her passion for music into a career as one of Africa’s most popular singers, despite her parents having other plans for her.
Vlisco Women’s Month Award
The Vlisco Women’s Month Award, which is part of the celebrations, honours the outstanding achievements of West and Central African women by identifying and rewarding those who inspire others to realise their dreams. Vlisco has nominated three women in Ghana for the Vlisco Women’s Month Award 2015. Chosen by public vote, the winner, who becomes a Vlisco brand ambassador for 2015, will be revealed during the Vlisco Women’s Month Award Night on the 11th April. The public can find out more about the nominees and follow their activities at dream.vlisco.com. For a chance to win incredible prizes, they can vote for their favourite nominee online, by SMS or in-store.
The nominees for Vlisco Women’s Month 2015 in Ghana are:
Valerie Labi-Okudzeto
From an early age, Valerie Labi-Okudzeto, was always actively seeking opportunities that allowed her to innovate and create positive change. Today, she is the CEO of Clean Team Ghana, dedicated to improving sanitation services in Ghana. Her aim is revolutionise how waste is removed from households and furthermore catalyse innovation and commercialisation of municipal waste.
Vlisco nominated her because she is a young woman who has been making a difference from an early age. She is determined to use her business expertise in ways that will benefit the people of Ghana and to tackle a very important issue affecting Africa - sanitation. Her story is an inspiration to all especially the young people of Ghana.
Text Valerie to 1759 to vote for Valerie Labi-Okudzeto
Elizabeth Akua-Nyarko Patterson
Elizabeth Akua-Nyarko Patterson is the founder and executive director of the Girls Education Initiative of Ghana, a foundation that provides academic and financial support for girls including applicants with special needs. Her personal experience of acquiring a physical disability after a traumatic brain injury combined with academic research into this area compelled her to start the foundation and ensure that at least 10% of students admitted had a special need.
Vlisco nominated her because we were touched by Elizabeth's story. The fact that despite all that had happened in her life she has proven that disability is not inability. She has strong values and a big dream of ensuring all girls and women have equal footing in Ghana and across the globe. Her story will inspire many women in Ghana
Text Elizabeth to 1759 to vote for Elizabeth Akua-Nyarko Patterson
Kokui Selormey
Kokui Selormey is the award winning co-host of a leading TV breakfast show and a classical singer. Her vocal talent has taken her to concert venues across the United States and Ghana with a repertoire ranging from classical music to traditional melodies. She uses her talents to help raise funds for many charitable causes and is an advisor to a non-governmental organization that supports the survival of children in Ghana.
Vlisco nominated her because Kokui Selormey is a leading Television and Radio personality in Ghana who inspires many young women who want to follow in her footsteps. She also helps to educate Ghanaians on the beauty of classical music through her musical talent. She is very stylish and serves as an inspiration to most Ghanaian women.
<<Print>>