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Mandela is 2nd Most Popular Brand In The World...Who Or What Is First?
Nelson Mandela turns 94 on Wednesday, July 18. Despite being retired from public life, a recent study shows that the South African national hero is the second most well-known brand in the world, just behind Coca-Cola. Loved by everyone, the former president is bankable, and controlling the commercialization of his image is an everyday struggle.
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