On November 13, 2015 Genevieve Nnaji, the Nigerian actress who some have called the face of Nollywood, premiered her latest movie, The Road to Yesterday, at the close of the Africa International Film Festival (AFRIFF).
The event took place at the Genesis Deluxe Cinemas inside The Palms, a shopping mall in the upscale Lekki Neighborhood of Lagos. It was a gathering of Nigeria’s most influential film and television personalities who mingled with an onslaught of unknown actors, actresses, and filmmakers hoping to break into the increasingly glamorous and lucrative Nollywood, the world’s third largest film industry.
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